At Cardinal Creative Company, we refer to newspaper, magazine and even billboard copy—basically anything that is static—as print.
Print should be part of your total branding and media campaign. This should be something that doesn't have too many words and a great visual. We do not recommend newspaper for the younger demographics, because they are all about internet, radio and television. Whatever fits your customer, or new customers you haven't met yet, we will tailor your media to fit your business.